Feb 3, 2021
CEO of iResearch Services, a global end-to-end thought leadership company that focuses on evidence-based research and insight-led content. getty Unless you’ve dabbled in public accounting, it’s unlikely Benford’s law has ever crossed your mind. Uncovered in the 1880s,...
Feb 3, 2021
You don’t need us to tell you that 2020 changed pretty much everything, from the way you think about social gatherings, to how you get your groceries, to what you think about teachers (their job is hard!), to how you manage your day-to-day work life. Along with...
Feb 3, 2021
More than 80 percent of organizations use metrics to determine how well their content is performing, according to Content Marketing Institute’s 2021 report. This shouldn’t come as much of a surprise, because any good marketing tactic has to be measured...
Feb 3, 2021
For many small businesses, 2020 was a year of stagnancy, business upsets, and loss, if not failure and bankruptcy. But, that horrible year of unprecedented challenge is behind us and 2021 looms large in our future if we have the best marketing strategies in place to...
Feb 3, 2021
CEO of KMS Lighthouse. Leading the company’s vision to disrupt the knowledge management market. getty 2020 was for many enterprises a time of survival. The new year offers a chance to set fresh priorities, find innovative ways to drive growth and learn to thrive...
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