Over the last couple of years, the business changed from its core. Everything people learned in schools about running a business and companies fell into the water because of the great world Covid-19 pandemic. See more about how the industry suffered from it here.
Almost the entire world was under lockdown and large parts of it are still struggling to loosen up the measures. Most companies that used to work in an office forced their employees to go home and work remotely. This was an amazing move for some, but disastrous for others.
Not all businesses are capable of doing their work this way. Some industries were on the verge of extinction, and others thrived. Those who had the chance to continue working from home by using their internet connection adopted a new approach of selling called virtual selling.
In this article, we’re going to talk more about why this method is excellent, and why everyone who didn’t adopt it yet, should do this right away. Keep up if you want to know more about this and why you should do it.
1. It’s obviously safe during a pandemic
The world pandemic took more than 3 million lives globally so far. It’s a virus unlike any other before and this is why governments urged for closing everything. Infecting with it is highly dangerous. Those companies who had the chance to let people stay in their homes and work made the best of the situation.
Staying home and selling through online meetings is the best thing you can do for your company and your employees. Everyone stays safe and your business will thrive as before. Keeping everyone safe is an ultimate goal for everyone, and that’s why this is a great decision. See more about safety here: https://www.cdc.gov/coronavirus/2019-ncov/community/guidance-business-response.html.
2. It is a lot more affordable
Most companies have a respected sales team to manage meetings all around the city, the country, or even the world. It’s highly expensive to run a sales department that has to travel, sleepover, and eat in expensive restaurants around the world.
On the other hand, having them stay at home and do the same through video calls is a much better solution. The clients can be in a completely different part of the world, and the only expense is the internet connection, which, of course, is not even an accountable part of the bill at the end of the month.
Yet, the business flows, as usual, the clients also understand that there’s no other way to do this and accept the reality, and the business grows.
3. Provides amazing ROI
As we mentioned, it’s much more affordable running the show from home. There’s literally no expense whatsoever. That allows businesses to see an amazing return of investment by having a team of people doing virtual selling.
When you take out the expenses and see how much you gained, you realize that it was a mistake letting all those people over the years rumble around the world looking for business partners and trying to present your plans in the best way possible. This pandemic turned to be a real business driver.
4. Can be done creatively
A meeting through the internet should be just a person standing in front of a camera talking about some boring things. If presenters had to go to their clients and show what they have in mind, now they can be creative and do even better from their own safe space.
For example, an excellent virtual selling presentation would be going to the factory and showing what the company works with. When the clients on the other side realize what you’re capable of, they will instantly agree on working with you. This is just a tiny part of what’s possible. Be creative and find more interesting approaches.
5. You get access to a world market
Companies that didn’t have the chance to expand their businesses globally, now have exactly this chance. They are able to meet investors, buyers, and clients from all parts of the world no matter where they are.
Technology provides the chance of working together no matter where they are and where you are from. Not just in terms of meetings, but everything else revolving around a great deal. From payments to shipping, everything’s done easily today.
Times have changed and we all need to adjust. Having the idea of virtual selling adapted is the best thing you can do for your business that was relying on actual meetings with clients before.
We’re lucky that we live in the 2020s and we can use the technology and the internet to do this. If such a pandemic happened some ten years ago, things would’ve been much different. There was internet back then, but now the technology is much more advanced.