One of the commonly viewed advertisements today is called Celebrity Branding advertising. We see popular and talented artists endorsing different...
Management
There sure is a lot of tension the world, there's no doubt about it. And unfortunately much of the animosity...
In the business world, the business that attracts the most customers survives and grows while the rest struggle and eventually...
All great brands have one thing in common, an intense understanding that it is all about the customer. Ultimately, branding...
The elevator pitch. You are probably familiar with the term. It is most commonly used to describe the concise 60-second...
It has a high significance in branding as it gives recognition to your brand. It also enables the digital presence...
Are you looking forward to social media as the coolest, cheapest and the most effective medium to reach your customers?...
At the heart of your professional brand - whether business or personal - is your unique selling point. It is...
Since the rise of the digital age, consumers have begun to recognize the quality of information related to different tailored...
Social media marketing is rapidly evolving and integrating into our daily lives, it won't be long before we can barely...
Branding ones business, products, and or services can be one of the most profitable portions of an advertising campaign. Branding...
Business travel cost is a nightmare for several organizations. The sales representatives are required to travel across the globe for...
Good brands leave lasting memories for customers. Do you remember the VW Beetle in a great movie? If you do,...
By developing your own brand, you'll have control over people's initial perception. If you don't brand yourself, someone else will,...